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FEATURED PROJECTS

hey there!

I’m a Senior Digital Marketing Designer focused on building high-performing digital marketing experiences across e-commerce, web, and campaigns. When I’m not designing, you’ll usually find me running outdoors, exploring nature, or organizing community and charity running events that combine movement with purpose.

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Featured Projects

arachne website launch

Led end-to-end design and UX for the e-commerce website, including the homepage, PDPs, PLPs, brand story, and blog pages. I owned the visual strategy from concept through launch and worked closely with developers to bring complex, custom layouts into production.

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Arachne animations

Led animation campaigns from concept to execution, developing product storytelling concepts, storyboards, and creative direction in close collaboration with 3D designers to deliver engaging, brand-aligned animations that support brand campaigns goals.

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SKN by Conair Landing Page

SKN by Conair is a skincare tools brand built around accessible, effective skincare solutions and authentic beauty. I led the design of digital landing page experiences across Conair.com and Amazon, highlighting key products through strategic layouts, visual storytelling, and conversion-focused content to enhance product discovery and drive engagement.

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Leandro Limited website refresh

Owned a full website refresh from concept through final design. Led high-impact digital campaigns for Ulta Beauty, reaching 1.3M users and exceeding engagement benchmarks by 272%. Delivered web, email, video, and motion assets across major retail platforms including Amazon, Ulta, and Target.

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